Privacy Policy

PERFETTI VAN MELLE HOLDING, B.V. (hereinafter “PVM”) cares about your privacy and is committed to protect it. PVM may collect personal information from visitors of this web-based augmented reality game operated by PVM.

This privacy policy outlines how PVM collects, stores, uses,c or otherwise processes the personal data of those who interact in this game and what rights you have if we are processing your personal data.

Contact details of the Data Controller

The data controller of such processing is PERFETTI VAN MELLE HOLDING B.V., Zoete Inval 20, 4815 HK BREDA, P.O. BOX 3000, 4800 DA BREDA (THE NETHERLANDS) T + 31 76 527 5000 e-mail of the Data Protection Officer: pvmdpo@perfettivanmelle.com

Purposes and lawfulness of processing

Based on our legitimate interest to make sure the game works properly we may process your personal data. Additionally, in case you authorize us through the cookies banner, we may also collect your personal data to better understand how visitors interact with the game and improve the experience.

The referred personal data are only collected through cookies as it is explain in the cookies policy.

The processing of the Personal Data takes place electronically and based on logical criteria compatible and functional with the referred purposes and always in accordance with the applicable Data Protection Laws.

Scope of communication and dissemination of Data.

The Personal Data will be processed only by personnel authorised by PVM, or by third-party companies (including any other company of the PVM Group), institutions or professionals who may have access to the personal data or process the personal data as Data Processor always with the purposes referred above.

The Personal Data will not be disseminated in any way.

Retention period

The Personal Data will be kept as long as it is necessary for the referred purposes. After that, the Personal Data will be only kept as long as it is necessary to comply with any legal regulation that may impose to PVM the obligation to keep the Personal Data for a longer period of time.

Data subject rights

PVM informs you about your right to request access to and rectification or erasure of your Personal data, or restriction or objection to processing, as well as your right to withdraw the consent given by addressing a written communication to: pvmdpo@perfettivanmelle.com to the attention of the Data Protection Officer. You have the right to lodge a complaint with a Supervisory Authority.