Our Purpose, Mission & Values

Our Purpose

Innovative Treats. Better Future.

We create innovative treats to surprise and delight our consumers. We continually improve our products and processes to enhance the lives of all our stakeholders and reduce our environmental impact.

Our Mission

We at Perfetti Van Melle:

• Develop, manufacture, and market high-quality and innovative products for our consumers through the efficient use of our resources and in collaboration with our business partners.
• Create a fulfilling workplace for our employees built on trust, mutual respect, and appreciation of their diversity.
• Value the role we play in our communities, as a socially and environmentally committed organization.
• Generate economic value through superior growth and profitability.

Our Values

Living the Perfetti Van Melle Values requires courage, vision, trust, commitment, and pragmatism. The following values will guide our actions in realizing our mission:

Integrity Without Compromise

We conduct our business with honesty, integrity, and respect for those whom we have relationships.

Achieving Excellence

We pursue quality in everything we do. We strive for continuous improvement in the way we operate. Unremitting attention is given to details at every stage and resources are used in the most efficient way.

Dedication to the Consumer

We will meet and exceed the differing needs and expectations of our consumers, offering them high-quality, state-of-the-art, and innovative products.

Care for our People

We are committed to creating a global workplace where teamwork, involvement, open communication, flexibility, and fun exist. We treat our people fairly; we value different styles, skills, experiences and backgrounds; and, acknowledge that these differences result in greater creativity and better insights. We encourage them to take initiative and expect them to approach their jobs with passion and commitment. We offer our people training opportunities and ongoing development so that each individual can reach his or her full potential.

Social and Environmental Responsibility

We will conduct our business as responsible members of society, respecting the laws of the countries in which we operate, contributing to the progress of the local communities in line with the legitimate role of the business. We will operate safely, responsibly, and with sounds environmental practices, aimed at minimizing our impact on the environment and working towards long-term sustainability.

Independence

We are committed to achieving ambitious business goals while securing our company’s profitability, thus ensuring our independent growth.